A new initiative, San Francisco’s 1 Block Off the Grid,  negotiates to lower the cost of solar installation on behalf of residential customers working together in neighborhood groups.

So far about 230 residences totaling nearly 1 megawatt of power have contracted for solar systems through the initiative, and plans are afoot to expand into Palm Dessert, Calif., Phoenix, Ariz., and Austin, Texas, by the end of the year. Co-founder Dave Llorens tells us that he believes 1BOG could be contracting 1 MW of solar power per city, per year, by 2010. Part of the attraction is the cost savings — 1BOG has negotiated discounts of 10-15 percent from installers — but Llorens says it’s also that the initiative helps simplify the process for customers by providing free information, such as through webinars, and giving them confidence that the deal they’re getting from installers has been vetted.

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